Søstrene Grenes Holding Aps

Development in activities and financesSøstrene Grene has over the years developed and refined the concept and assortment while expanding into new areas with a very positive response from customers in all markets. This financial year the revenue grew 6% to a new all time high of DKK 1,795m. The growth is on top of last years growth of 39%. We have gradually restarted the expansion strategy opening stores in the existing markets and the like for like stores are showing satisfying developments in the results. The digitalisation of the business model in Søstrene Grene has also continued. From a customer perspective this is seen in the Søstrene Grene App available as well as in the continued development of the webshop. Internally we are focusing on improving our value chain in several areas.

The result for the year is a lower than last years record result. Still the result is the second-best result in the history of Søstrene Grene and the management considers the result very satisfying.