Radisson Hotels ApS Danmark

Beskrivelse af virksomhedens væsentligste aktiviteter

Primary activitiesThe primary activities of Radisson Hotels ApS Danmark comprise possession of investments and intellectual property rights related to the Group’s running of hotels as well as management hereof.
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​The Radisson Hotel Group is one of the fastest growing hotel companies in the world. The hotels in the portfolio are mainly operated under the four key brands Radisson Blu, Park Inn, Radisson Red and Radisson Collection.
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​The Radisson Hotel Group operates a portfolio of brands covering most of the hotel market segments: luxury, lifestyle, full first-class service and mid-market brands. Radisson Blu is a first-class, full-service brand, while Park Inn appeals to the mid-market. Radisson Red is targeting Lifestyle Select, and Radisson Collection is targeting the luxury segment.
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​The Radisson Hotel Group is focusing on hotel management and operation. Currently, all hotels in the Radisson portfolio are operated either by Radisson under a lease or a management agreement or by a separate operator using one of the Radisson brands under a franchise agreement.

Beskrivelse af udviklingen i virksomhedens aktiviteter og økonomiske forhold

Development in activities and financesOperating profit amounts to DKK 9,340 thousand, which is not in line with the expected outlook.
As of 1 January 2024, the majority of the company’s activities were transferred to Brussels, and the remaining activities have, due to geopolitical reasons, not been able to generate the expected profit.
As a consequence of the transfer of activities to Brussels, the company's revenue has decreased significantly.

Beskrivelse af virksomhedens forventede udvikling

OutlookFor 2025 is expected an operating profit in the level DKK 10-15 million.​​Particular risks​The key risk management objectives of Radisson Hotels ApS Danmark can be summarised as follows:
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​• Ensure that the risks and benefits of new investments and contingent liabilities are in line with the financial objectives of the Radisson Group.
​• Reduce cyclical risks through brand diversity, geographic representation and by ensuring a mix of leased, managed and franchised hotels.
​• Review and assess the insurance programmes of the Radisson Group on an ongoing basis.
​• Carefully evaluate investments in high-risk areas to match these with premium returns on investments. ​
​Operating risks
​Radisson Hotels ApS Danmark is subject to the operating risks common to the hotel industry, including:
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​• Changes in general economic conditions
​• Changes in travel patterns and demand
​• Cyclical over-supply of hotels
​• The financial position of third-party property owners and franchisees
​• Typical long-term leases and management contracts with guarantees
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​Financial exposure
​Since the Company is financed through intercompany loans, the Company's risks from financing activities are limited.​
​Currency exposure
​Exposure to foreign currency fluctuations is mainly related to accounts receivables in different currencies.​​Credit risks​Credit risks related to financial assets equal the values recognised in the balance sheet.​
​Cash flow risks​It is the policy of the Radisson Group that capital injections and placement of excess liquidity are managed centrally. At the same time, the Group has decided on objectives for liquidity reserves, such as excess cash and credit facilities, that are available to the Group at any time.​
​Group credit facilities
​The company is dependent on credit facilities being made available by other group companies. These credit facilities are subject to reoccurring renewal.